Capitalism: Success, Crisis and Reform (PLSC 270)
Professor Rae uses the case of Polaroid cameras to highlight key features of the capitalist system. Polaroid's business model, corporate culture, and firm trajectory are discussed. Important firm decisions are analyzed, including product offerings and mergers. Professor Rae explores factors that led to Polaroid's demise, including the company's relentless focus on scientific innovation at the expense of market research and product development. Polaroid was unable to keep up with market changes, such as the advent of the one-hour photo processing and the revolution in digital photography.
00:00 - Chapter 1. Video: Former CEOs of Polaroid
07:24 - Chapter 2. Case Discussion: Polaroid: Creation & Destruction Inside the Family Camera
28:43 - Chapter 3. Polaroid: Vertical Integration
32:20 - Chapter 4. Polaroid: Why did the Company Fail?
42:47 - Chapter 5. Polaroid: What Could Have Been Done to Save the Company?
Complete course materials are available at the Open Yale Courses website: http://open.yale.edu/courses
This course was recorded in Fall 2009.
Tagged under: Polaroid,camera,culture,innovation,photo,Land,research,vertical,integration
Clip makes it super easy to turn any public video into a formative assessment activity in your classroom.
Add multiple choice quizzes, questions and browse hundreds of approved, video lesson ideas for Clip
Make YouTube one of your teaching aids - Works perfectly with lesson micro-teaching plans
1. Students enter a simple code
2. You play the video
3. The students comment
4. You review and reflect
* Whiteboard required for teacher-paced activities
With four apps, each designed around existing classroom activities, Spiral gives you the power to do formative assessment with anything you teach.
Carry out a quickfire formative assessment to see what the whole class is thinking
Create interactive presentations to spark creativity in class
Student teams can create and share collaborative presentations from linked devices
Turn any public video into a live chat with questions and quizzes