How do you get 1 billion people to read in India everyday? Brij Kothari, an Ashoka fellow and former Reuters Digital Vision fellow at Stanford, set out to improve mass literacy in his homeland by inventing Same Language Subtitling (SLS, or the "mainstreaming of karaoke for television"). He is the president of PlanetRead, which delivers SLS throughout India as well as to other countries, and the CEO of BookBox, which animates stories with subtitles to engage early readers.
Kothari told his story as part of Stanford's VIP (Very Impactful People) speaker series, which features influential social innovators and entrepreneurs and is organized by the Stanford Social Entrepreneurial Students’ Association (SENSA). Learn more at: http://stanford.io/1C9o08P
Tagged under: Social Entrepreneurship,Corporate Social Responsibility,Literacy,Reading,Very impactful People,Brij Kothari (Person)
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