(May 24, 2010) Dr. Jennifer Aaker, General Atlantic Professor of Marketing at the Stanford Graduate School of Business, analyzes what people think makes them happy and then contrasts that to an experiment that provides an unexpected answer to that question.
This talk was sponsored by the Stanford Professional Women's Group in the Stanford Alumni Association.
Stanford Alumni Association:
Stanford University Channel on YouTube:
Tagged under: psychology,mental health,happiness,mood,-esteem,life,joy,happy,thresholds,money,social skills,free time,humor,volunteering,donate,stanford,education,study,spend,professional women,correlation,marketing,lecture,public service,hu
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